This is about the task of Tracking/Analysis
Purpose:
This is keeping track of statistics like website visits, then finding out how it can be improved upon to get more traffic and clicks to our websites. We use Google Analytics to keep track of our performing websites.
Responsibilities:
- Tracking websites visits
- Coming up with reasons they may be lower or higher that week
- Planning ways to raise the statistics of visits and clicks to our website
How to use and navigate Google analytics:
1. Go to google analytics and sign in under Austin Kerr
2. Now you can choose between Equity and Help's website and EasyHome's website's stats
3. Now you can click "Behavior", then "Site Content", then "All Pages".
4. From here you can see pageviews, Entrances, %Exit, and Avg. Time on Page.